Dade City Trolley Tour wins award!

Visit Florida Announces 2008 Flagler Award Winners

Named for the vision, perseverance, imagination and commitment of Henry Flagler, the Flagler Awards were established by the Florida Commission on Tourism to recognize outstanding tourism marketing in Florida. Every year, the Flagler Awards honor many of the countless individuals and organizations that help maintain and improve Florida’s position as one of the world’s most popular travel destinations. It is a small way to acknowledge the tireless efforts of those who use their skill, commitment, resourcefulness, creativity and innovative spirit in marketing Florida to the world, and in doing so help ensure the continued success of our tourism industry.

The annual Flagler Awards are open to all individuals, private businesses and not-for-profit organizations offering a product or service that promotes tourism to or within the state of Florida.

Creative Partnering category:
• Greater Fort Lauderdale Convention & Visitors Bureau – Dine Out Lauderdale

Creativity in Public Relations category:
• Greater Fort Lauderdale Convention & Visitors Bureau – Coast (954): The First-Ever Destination Pop-Up Store

Special Event category:
• Gaylord Palms Resort & Convention Center - Pirates Treasure Hunt Challenge

Multicultural Marketing category:
• Greater Fort Lauderdale Convention & Visitors Bureau – 2008 Greater Fort Lauderdale Rainbow Vacation Planner

Resource/Promotional Material – Trade category:
• New Smyrna Beach Visitors Bureau - New Smyrna Beach - A Place Where...

Resource/Promotional Material – Consumer category:
• Charlotte Harbor & the Gulf Islands Visitor's Bureau - Charlotte Harbor & the Gulf Islands Visitor's Guide

Direct Mail category:
• TradeWinds Island Resorts - Set Your Toes Free

Web Sites category:
• The Florida Keys & Key West - fla-keys.com

Internet Marketing category:
• Sarasota & Her Islands Convention & Visitors Bureau - Sarasota & Her Islands eNewsletter

Out-of-Home category:
• Kennedy Space Center Visitor Complex - Close Up. Close By.

Newspaper category:
• The Florida Keys & Key West - "It's checkout time."; "Wind. Unwind."; "Prioritize."; "Even our charted waters are off the charts."

Magazine category:
• Lee County Visitor & Convention Bureau - Florida's Unspoiled Island Sanctuary Campaign

Television category:
• Orlando/Orange County Convention & Visitors Bureau - "Time Machine"

Radio category:
• Kennedy Space Center Visitor Complex - Get Vertical

Mixed Media Campaign category:
• Bradenton Area Convention & Visitors Bureau - Florida's Gulf Islands Branding Campaign

Best of Show for three different budget categories

Marketing Budgets of less than $100,000
• Dade City Trolley Tours, Inc. - Dade City Trolley Tour

Marketing Budgets between $100,000 and $1 million
• Amelia Island Plantation - www.aipfl.com

Marketing Budgets greater than $1 million
• Orlando/Orange County Convention & Visitors Bureau - "Time Machine"